How much does an online store cost in 2026

There is no single price that fits everyone. “How much does an online store cost” depends on the scope, the integrations and what happens after launch. Here is a list of the things that make up the price, so you know what to ask and what to compare.

1. One-off costs

• Design: a ready-made theme, an adapted theme or a completely new design. The more customisation, the more work.
• Building the store: structure, categories, pages, entering products and variants.
• Integrations: card payment, delivery through a courier service, invoicing, a link to warehouse or cash-register software. Every integration adds work.
• Languages: another language means translation and another version of every page.

2. Recurring costs

• Domain: renewed every year.
• Hosting: a server that keeps the website fast and available.
• Maintenance and support: updates, security, backups and help when something does not work.
• Payment provider fees: they usually take a percentage of every payment.

3. What is most often forgotten

• Content: product photos and descriptions. If you do not have them, they have to be made.
• Legal pages: terms, privacy policy and cookies.
• Attracting customers: a store does not sell itself, so you also need a budget for advertising and promotion.

4. How to lower the price without lowering the value

• Start with what matters most: a smaller catalogue and one integration, then add as you grow.
• Prepare the photos and descriptions in advance.
• Use standard, proven solutions where you do not need a special one.

How we give you a price

We deliberately do not write a number here, because it would be wrong for most. Tell us what you need and we will send you a clear offer after a short meeting. Use the calculator for a first orientation.

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